How can public opinion polling and “message research” help mediamakers understand audiences’ values?
In 2007, with initial support from the Ford Foundation, Active Voice paired producers with seasoned teams of issue experts — from scholars to policy analysts to advocates — who had an equally keen desire for stories that resonated with diverse, sometimes divided audiences. This grew into a multi-year project called Beyond the Choir (BTC) to establish a community of producers and strategists who wanted to create and use films that tell powerful stories, engage people across divides, and help them understand the high stakes of policy reform.buy tramadol online no prescription
AV Lab’s groundbreaking work with this project has heavily informed the way our field thinks about engagement work. Beyond the Choir is now a guiding philosophy of Active Voice campaigns.
Farmingville is a classic Beyond the Choir film because people with very divergent opinions can relate to the narrative, while experiencing new perspectives in a non-threatening way. Directed by Carlos Sandoval and Catherine Tambini, the film is set in suburban New York in the wake of a violent incident against day laborers from Mexico. One of the characters, Louise, a native-born suburbanite, talks about how she’d like to find out more about the men on the street corners — without being called a racist.
Farmingville lets Louise and many other people in the community have their say. Although the film is sympathetic to the immigrant characters, disparate audiences embraced it because they saw their questions and concerns reflected in the narrative.buy valium online
Active Voice looks for “Louises” in other films — interesting, conflicted characters that audiences connect with, who speak candidly about their personal concerns and aren’t demonized for their beliefs. See why we think that Farmingville and other BTC films are great Rakes.
buy xanax without prescription
tramadol for saletramadol online no prescription buy valium without prescription buy xanax online ambien for sale tramadol online no prescription tramadol online pharmacy