Resources Archive - Active Voice Lab

DIG DEEPER

We identify and build tools to help our ecosystem more effectively harness story to advance social change. Use the tools on this page to dig deeper into the world of story-fueled impact. You’ll find resources developed by Active Voice Lab, such as The Prenups and our Ask the Evaluators! series, as well as a hand-picked selection of tools and research to help you make sense of media impact assessment.

AV Lab's communications framework can help you articulate how story will advance your objectives

Horticulture
Download discussion materials, event planning guides, and other campaign materials from AV Lab’s predecessor, Active Voice.

Active Voice Library
Key findings from AV Lab's 2009 research on connecting with new audiences “beyond the choir”

Beyond the Choir
Download a free template of the Megaphone, Active Voice Lab’s framework for linking engagement strategy with distribution milestones.

Megaphone
AV Lab’s online campaign planning tool to help mediamakers, funders, and community leaders design more effective campaigns

ACTivate
Evaluation of AV's TAKE YOUR PLACE campaign targeting the U.S. hunger and obesity epidemic.

AV “Take Your Place” Community Study
Case studies of real-world assessment of recent media projects from AV Lab's advisory group HDWK/Learn

Ask the Evaluators!
What filmmakers and funders should talk about before tying the knot.

The Prenups

DIG DEEPER

Horticulture

Active Voice Library

Beyond the Choir

Megaphone

ACTivate

AV “Take Your Place” Community Study

Ask the Evaluators!

The Prenups